Sumaya Afrin

Sumaya Afrin serves as the Lead Trainer for Digital Marketing for Freelancing (DMF) at SSD Academy under the ILO-ISEC Project. A certified TVET specialist holding Level-4 Competency-Based Training & Assessment (CBT&A) and Level-4 Digital Marketing credentials from the NSDA, she brings extensive professional experience in ad campaign management, SEO, and visual design. Sumaya is dedicated to delivering industry-aligned technical training that equips trainees with employable digital marketing expertise, online marketplace proficiency, and sustainable freelancing careers. 

Sumaya Afrin is an experienced TVET educator, digital marketer, and creative designer who directs the Digital Marketing for Freelancing curriculum under the ILO-ISEC Project at SSD Academy. Certified in Competency-Based Training & Assessment Methodology (CBT&A Level-4) by the National Skills Development Authority (NSDA), she combines structured teaching frameworks with extensive practical industry experience.

Over her career, Sumaya has accumulated nearly a decade of technical and creative industry experience, having worked as a Graphic Designer at Sakura Dyeing & Garments Ltd. and Baghmama Creative, as well as serving as a Guest Trainer at the Technical Training Centre (TTC), Narayanganj. At SSD Academy, she leads practical training modules in paid advertising campaigns, local SEO, Google Analytics, video marketing, and freelance marketplace navigation to prepare students for self-employment and international freelancing.

Key Responsibilities & Instructional Leadership

• Lead Digital Marketing Instruction: Directing training sessions on paid ad campaigns (Meta & Google), video marketing, email marketing, and local SEO techniques.
• Web Analytics & Tools Setup: Instructing learners on configuring and interpreting Google Webmaster Tools, Google Analytics, and performance reporting.
• Freelance & Marketplace Mentorship: Mentoring trainees in marketplace communication, client management, portfolio presentation, and online bidding strategies.
• Competency-Based Delivery & Assessment: Applying CBT&A methodologies to monitor learner progression, manage computer lab sessions, and conduct competency evaluations.

National TVET & Skill Certifications

• Competency-Based Training & Assessment Methodology (CBT&AM) – Level 4, NSDA
• Certificate in Digital Marketing for Freelancing – Level 4, NSDA (Assessed at Pencilbox IT)
• National Skills Certificate in Graphic Design (BNQF Level-3), NSDA
• National Skills Certificate in English for Work (BNQF Level-2), NSDA

Academic Background

• Bachelor of Business Studies (B.B.S.) in Economics – Govt. Women College (National University)
• Higher Secondary Certificate (HSC) in Science – Narayanganj Girls' High School & College / Amlapara Girls' School & College, Dhaka Board (2016)
• Secondary School Certificate (SSC) in Science – Isdair Rabeya Hossain High School, Dhaka Board (2014)

Core Skills & Software Tools

• Digital Marketing: Paid Ad Campaign Management, Local SEO, Email Marketing, Google Analytics, Video Marketing
• Creative & Office Tools: Adobe Photoshop, Adobe Illustrator, Canva Design, MS Office Suite
• Professional Competencies: Workplace Interaction in English, Trainee Mentorship, Time Management & Presentation

Contact Information

• Location: Cox's Bazar / Narayanganj / Chandpur, Bangladesh
• Email: sumayaafrin036@gmail.com
• Phone: +880 195--